Fiat and Microsoft launch Blue&Me in-car communications & entertainment system

Article Summary

February 2, 2006 Fiat and Microsoft will launch Blue&Me based on Windows Mobile for Automotive at the 2006 Geneva Motorshow later this month, marking a significant milestone in the evolution of in-car communication, infotainment and entertainment systems and providing all vehicles in the Fiat, Alfa Romeo and Fiat Commercial Vehicle ranges with a competitive advantage. Blue&Me will be the first product seen from the long-term strategic partnership inked in July 2004 with the objective of co-designing innovative automotive telematics systems. Blue&Me is an all-new system which will be software upgradeable and compatible with most mobile phones, digital media players and other mobile devices so they can be replaced without compromising compatibility with the car. The voice-activated system, the complete integration of steering wheel control buttons and information on the dashboard display will allow users to utilize any Bluetooth-based mobile phone. Thanks to a modern voice-recognition system, no preliminary voice training is needed, and even incoming SMS messages are read aloud to the driver. Among audio functions, it is possible to listen to music stored on a mobile phone, in the newest smart phones, and in MP3 readers or USB removable sticks via a USB port in the glove box.

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